Welcome! We're truly glad you're here. At MOSH.COM.SG, we’re all about food stories, honest reviews, and recipes that come from real experiences. Since transparency matters to us, we created this page to explain how things work behind the scenes—especially when it comes to partnerships, promotions, or sponsored content.
It’s a long read, but clarity builds trust. So here’s everything you need to know.
Who We Are
We’re a small team fueled by our love for food and community, led by Zhen Wei—born and raised right here in Singapore. What started as a cozy kitchen journal has evolved into a platform where recipes, food experiments, and heartfelt stories come together.
Through this site, we test ingredients, share recipes, document food adventures, and occasionally collaborate with brands. And yes, we think you deserve to know when money, gifts, or endorsements are involved.
What Counts as a Paid Relationship
We sometimes feature products or services when approached by companies—or when we discover something ourselves that we genuinely love. In those cases, the relationship may take one of several forms:
- Affiliate links: We may earn a small cut if you buy through our links.
- Sponsored posts: A brand pays us to write about their product.
- Gifted products: We receive items for trial or review, without payment.
- Brand partnerships: Long-term collaborations or ambassadorships.
- Advertising: Paid ad space that appears on the site.
Whenever any of these apply, we clearly disclose it. If there’s compensation, perks, or even gifted goods involved, you’ll know.
Affiliate Links: What They Mean for You
Some of our content includes links to products—tools, ingredients, or books we use. If you click and make a purchase, we may earn a small commission.
Importantly, the price remains the same for you. Our share comes from the retailer. These programs allow us to continue running the site, testing recipes, and sharing stories—all without charging readers.
That said, clicking is always optional. We aim to offer enough context so you can make informed choices without feeling nudged.
One golden rule we follow: we never recommend anything just to make money. If it’s here, it’s something we’ve used, tested, or researched deeply.
Sponsored Posts: Paid, But Still Honest
We occasionally work with brands to create content. When we do, they pay us for our time, writing, and photos. These partnerships give us the freedom to focus on what we love: cooking, testing, and sharing.
However, payment never dictates our opinions. If we write something positive, it’s because we truly believe in the product. Otherwise, we skip it altogether.
You’ll always find a clear disclosure at the top of sponsored posts. We want you to know the nature of the content right away.
Gifted Products: Shared When Worth Sharing
Sometimes companies send us spices, tools, or cookbooks to try. These gifts come with no promises and no strings attached.
We only write about products that impress us. Receiving something for free does not guarantee a spot on the site. If we choose to highlight it, you’ll know it was because we genuinely liked it—not because we felt obligated.
Advertising on the Site
You may notice a few ads as you browse. These are served via third-party platforms, such as Google Ads. While we don’t handpick the exact ads you see, we work to block anything that feels off-brand, misleading, or inappropriate.
Ads help us stay afloat. They support the costs of hosting, maintenance, and content creation. Although they can sometimes be annoying, we strive to keep them minimal, respectful, and as unobtrusive as possible.
How We Decide What to Recommend
We only recommend products we use or trust through someone we know. If it hasn’t been tested, it won’t appear on the site.
All recipes are developed in-house and tested—often multiple times. When it comes to products or services, we evaluate them for quality, usefulness, and ethics. Supporting small businesses and sustainable producers matters to us.
Editorial Independence
Everything you read on MOSH.COM.SG is written by us. Even when content is sponsored, we maintain full editorial control—from concept to final copy.
Brands may suggest themes or provide background info, but the voice, photos, and recommendations are always ours. No one tells us what to say or how to say it.
We’re Passionate, Not Professional
We’re home cooks—not certified chefs, nutritionists, or doctors. While we share personal insights and experiences, these shouldn’t be taken as medical or dietary advice.
Always consult a health expert if you have allergies, dietary restrictions, or medical concerns. Recipes here reflect what worked for us, but results can vary from kitchen to kitchen.
Respecting Your Time
We know your time is valuable. That’s why we aim to keep our posts practical, clear, and free of fluff. If we recommend something, we believe it genuinely makes a difference.
You won’t find clickbait headlines or fear-driven language here. We value honesty, and we only promote tools or ingredients we actually love.
What You Won’t See
Some things are just off-limits for us:
- Products we don’t trust
- Brands with unclear values
- Poorly sourced ingredients
- Exploitative services
- Endorsements purely for profit
We turn down more offers than we accept. If it doesn’t match our mission, we say no—no matter the paycheck.
Looking Ahead: Future Partnerships
As our community grows, so will our opportunities. We’re open to working with companies that align with our values—those that care about food, culture, and sustainability.
If you’re a business owner who wants to collaborate, reach us at contact@mosh.com.sg or through our Contact Page. We’re picky, but we’re also excited to discover good people doing good work.
Got Feedback? Let’s Talk
This page exists because we value you. If something ever feels unclear, or if you have feedback or questions, don’t hesitate to reach out.
We promise to respond with thoughtfulness and care. Your trust means everything to us, and we work every day to earn it.
Thanks again for being part of this journey. Whether you’re cooking a recipe from our site or simply browsing for inspiration—we’re so glad you’re here.